Is it price a key factor that determined by consumers in buying car? A case study: Kota Bharu / Nor Hazirah Jaya Mara
Nowadays, people are more demanding about what they want. When buying a car, consumers can make use of 3 senses which are vision, hearing and touch. The customers who had visited the showroom believed that the look of the vehicle is extremely important since it defines their personality. Therefore,...
محفوظ في:
المؤلف الرئيسي: | Jaya Mara, Nor Hazirah |
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التنسيق: | أطروحة |
اللغة: | English |
منشور في: |
2011
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الموضوعات: | |
الوصول للمادة أونلاين: | https://ir.uitm.edu.my/id/eprint/33246/1/33246.pdf |
الوسوم: |
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