Issues and challenges of the backpacker industry: The potential of establishing an association for backpacker accommodation operators in Sabah

This paper reports the findings of the issues and challenges in the backpacker industry and its potential to establish an association for the backpacker accommodation owner in Sabah. Issues in this accommodation segment which are Service Standard, Marketing Strategy, Hygiene and Cleanliness, Lack of...

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主要作者: Franklin Hazley Lai
格式: Thesis
语言:English
出版: 2008
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spelling my-ums-ep.92742017-10-30T02:03:20Z Issues and challenges of the backpacker industry: The potential of establishing an association for backpacker accommodation operators in Sabah 2008 Franklin Hazley Lai HC Economic history and conditions This paper reports the findings of the issues and challenges in the backpacker industry and its potential to establish an association for the backpacker accommodation owner in Sabah. Issues in this accommodation segment which are Service Standard, Marketing Strategy, Hygiene and Cleanliness, Lack of representation, Lack of Affiliation had showed that there are a high needs of establish an association for backpacker accommodation operators. In order to ensure, the association continuously serve their member and the industry there are 9 challenges in running an association. The potential challenges that need to be observed carefully are chairman credibility, experience and knowledge, committee member support and commitment, financial resources planning, feasible and realistic objective, clear vision and mission of an association, to satisfy member's needs and wants, membership recruiting, service offered to the member and limited expertise. 2008 Thesis https://eprints.ums.edu.my/id/eprint/9274/ https://eprints.ums.edu.my/id/eprint/9274/1/mt0000000413.pdf text en public masters Universiti Malaysia Sabah School of Business and Economics
institution Universiti Malaysia Sabah
collection UMS Institutional Repository
language English
topic HC Economic history and conditions
spellingShingle HC Economic history and conditions
Franklin Hazley Lai
Issues and challenges of the backpacker industry: The potential of establishing an association for backpacker accommodation operators in Sabah
description This paper reports the findings of the issues and challenges in the backpacker industry and its potential to establish an association for the backpacker accommodation owner in Sabah. Issues in this accommodation segment which are Service Standard, Marketing Strategy, Hygiene and Cleanliness, Lack of representation, Lack of Affiliation had showed that there are a high needs of establish an association for backpacker accommodation operators. In order to ensure, the association continuously serve their member and the industry there are 9 challenges in running an association. The potential challenges that need to be observed carefully are chairman credibility, experience and knowledge, committee member support and commitment, financial resources planning, feasible and realistic objective, clear vision and mission of an association, to satisfy member's needs and wants, membership recruiting, service offered to the member and limited expertise.
format Thesis
qualification_level Master's degree
author Franklin Hazley Lai
author_facet Franklin Hazley Lai
author_sort Franklin Hazley Lai
title Issues and challenges of the backpacker industry: The potential of establishing an association for backpacker accommodation operators in Sabah
title_short Issues and challenges of the backpacker industry: The potential of establishing an association for backpacker accommodation operators in Sabah
title_full Issues and challenges of the backpacker industry: The potential of establishing an association for backpacker accommodation operators in Sabah
title_fullStr Issues and challenges of the backpacker industry: The potential of establishing an association for backpacker accommodation operators in Sabah
title_full_unstemmed Issues and challenges of the backpacker industry: The potential of establishing an association for backpacker accommodation operators in Sabah
title_sort issues and challenges of the backpacker industry: the potential of establishing an association for backpacker accommodation operators in sabah
granting_institution Universiti Malaysia Sabah
granting_department School of Business and Economics
publishDate 2008
url https://eprints.ums.edu.my/id/eprint/9274/1/mt0000000413.pdf
_version_ 1747836357800099840